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SEO for Startups – What Google Recommends

Small Business SEO Strategy Calling all marketing managers and online marketing coordinators for startups and small businesses. Google has released a surface level strategy guideline for handling your search engine optimization efforts. This video covers all those considerations that you should take into account prior to website design such as the importance of site structure, […]

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How Do SEO Citations Help With Local Rankings?

content marketing tips

Citations will help your business rank higher within local search. But what is a citation? A citation is when a website cites the contact information and or the address of a business. Think of a citation as an online review. When a third party website lists the name, contact information, and business address of your […]

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5 Ways To Send Google’s Penguin Update Packing For A Long Winter

Most recently on April 24th Google announced a new update to its search algorithm called “The Penguin Update”. Here is what Google said, “We’re launching an important algorithm change targeted at webspam. The change will decrease rankings for sites that we believe are violating Google’s quality guidelines. This algorithm represents another step in our efforts […]

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Google’s Matt Cutts Explains Search Using Katy Perry Reference

Recently Google’s head of web spam, Matt Cutts, released an eight minute video on how the powerhouse search engine indexes webpages. He covered everything from crawling timelines, crawling frequencies, crawling and indexing priorities, filtering processes with the databases and even how PageRank is used. Perhaps best of all he referenced Katy Perry in a query […]

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HCard Implementation for Local Business SEO

One of the greatest well kept local business SEO tips is to use a micro format for publishing the contact details of a website owner. Using a micro format to publish the contact details on a website is known as Hcard implementation. Hcard implementation helps search engines easily identify the physical address and contact information […]

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Google Local Business SEO Strategy Guide

local seo

3 Local SEO Tips As a local business owner you should always have an eye out for your local business listing rank position. Google reports, “97 percent of consumers conduct a search for local businesses before shopping.” That number is damn close to 100 percent which means you better crack Google’s local listing pack (3 […]

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